Category: NATURAL-BEAUTY

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If there's ever a time to make a big, dramatic change to your look, it's while you're sitting front row at the Gucci show during Milan Fashion Week, with an adorable teeny dog in your lap. Okay, so most of us don't exactly have that kind of high-fashion access, but Demi Moore does, and she hit up Demna's much-anticipated first runway show looking like a Gucci dream in a sleek, chic wet-look bob.

When you think of the Oscar-nominated actor, you probably think about her long, straight, free-flowing dark hair, but her long hair was nowhere in sight in Milan. Instead, the The Substance star swapped it for a swingy cropped cut that fell just below her jawline, crafted by hairstylist Dimitris Giannetos. (The two apparently call it a “Demi-tris bob,” which is cute.)

Giannetos styled the bob to look as though Moore just stepped out of the shower or had a dip in the pool, with lots of wet, piece-y texture. When paired with her black leather jacket, pants, and face-shielding sunglasses, the look was futuristic but also a little Y2K, like Moore was hanging out on the set of The Matrix. In short, it fit right in with Demna's design aesthetic.

“I wanted to give Demi a very bold and fashion forward look for Demna’s show. It is inspired by the silhouettes of the new collection," Giannetos shared. “I felt an amazing, short, above-the-shoulder bob with this very sleek wet texture would be perfect to complement her look. It’s a big change for Demi—we’ve never seen her like this before! She looks very cool, effortless and modern. And it highlights her personality.”

To replicate the look, you'll need a good hair gel for that defined, damp effect—but you'll have to find your own version of Pilaf the dog.

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Moore is a Gucci gal, so we weren't surprised to see her sitting front row at the show. Last year, she even starred in a short film for the brand, playing a character named Barbara Gucci; Barbara Gucci didn't have a bob, but she did have curtain bangs! While we highly doubt that Moore has permanently ditched her long hair, it's so fun to see her change things up in such a major way. Wait… Do I want a bob now?

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ICYMI, the internet is currently obsessed with frosted lipstick, and Willow Smith just put the coolest twist on the pearlescent lip look at Paris Fashion Week. Or shall we say, the most golden twist?

Smith, a Dior Beauty ambassador, is one of our favorite front-row attendees, so we were on high alert for her at the fall/winter 2026/2027 show. And as always, her glam details did not disappoint. The musician brought a little Y2K-futuristic energy to Dior with her makeup, most notably that unmistakable frosty, pearly texture so popular in the late '90s and early 2000s—an aesthetic experiencing a major resurgence today.

Her lips were lined with a dark greige liner, but instead of a pale pink, prismatic pastel, or shimmery beige lip color, Smith opted for a color-changing gold that flashed with metallic champagne tones in one light, and warm, fiery orange in another, depending on the angle. If you zoom in on the pic below, you’ll see how precisely the golden tones are layered, with the orange shade concentrated in the center of Smith's lips and the pale gold applied around the perimeter.

The musician, who just released her seventh studio album, Petal Rock Black, kept the rest of her makeup simple, with long, wispy lashes and subtle reverse cat-eye black liner under her lower lash line, extending just past the outer corner of her eyes. Smith wore her hair in braids and accessorized with a lip piercing, glasses, and delicate hoop earrings.

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The last time we saw Smith sitting front row at Dior was fall 2025, when she attended the spring/summer show wearing a stacked, braided updo and pale, baby blue eye shadow diffused all over her lids and up to her browbone. Spring may be on the way, but as Smith's Paris Fashion Week makeup proves, there's still some frost in the forecast—and that's a good thing!

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Despite Punxsutawney Phil’s prediction for a longer winter (really, dude?), I plan to proceed as if spring is already on the horizon. I’ve been schlepping through piles of snow and sludge for months, and I simply cannot fathom the idea of another six weeks of this misery, so I’m making my own seasonal rules. In the same vein, the March Allure Beauty Box is—I hate to be cliché here—a breath of fresh air for my otherwise frosty routine, which has consisted of moisturizer…and lip balm. You’ll notice that every product in this box deserves a purposeful place in any transitional regimen, like the dewy blush that gives a luminous flush, a lightweight lotion that whips winter hands back into shape, a modern-day depilatory cream that actually smells enjoyable, and more. Springtime, I’m ready for you.

Unbox It:

• Your first box is only $19.99 (with code BEAUTY), but it's worth over $150!
• Even better: if you sign up for an annual subscription, you get a bonus bundle with brands like L'Occitane, First Aid Beauty, Color Wow, and more ($293 Value!)

GET THE BOX

New Member Gift: Haus Labs By Lady Gaga Phd Hybrid Lip Glaze in Guava

Why you’ll love it: There are goopy and too-glossy lip glosses, and then there is the perfection that is Lady Gaga’s take on the classic. It feels cushy and hydrating, imparts sheer mauve-y color that’s great for a natural vibe, and has a radiant finish for juicy, healthy-looking lips.

How you’ll use it: You don’t have to be so precious about this formula because it’s sheer and forgiving. Smooth it on with the doe-foot applicator and you’re good to go.

Rose Inc Cream Blush Refillable Cheek & Lip Color in Foxglove, Hydrangea, Azalea, or Heliotrope

Why you’ll love it: Pack up your powder—it’s cream blush season! Higher temps call for some glow, and this two-in-one, melts-into-your-skin rouge gives cheeks and lips an instant flush with a pretty, sheen-like finish. (You chose one of the four gorgeous shades above to receive in your box.)

How you’ll use it: Inside this refillable compact, you’ll find a velvety formula that can be applied with your fingertips or a dome-shaped brush (or both!) with a quick swirl and a tap. Although the color payoff is impressive, it’s also buildable, so repeat until you reach your desired look.

Retail price: $32

Grown Alchemist Soothing Hand Cream

Why you’ll love it: Your hands need TLC year-round, not just when it’s cold. This hydrating treatment douses dry digits (and palms and cuticles) with nourishing aloe and grape seed oil, plus moisture-locking glycerin and sodium hyaluronate.

How you’ll use it: Squirt two generous dollops of cream onto the tops of hands, then massage (from nails to wrists) until completely soaked in. Toss into any bag and take it on the go, plus the chic aluminum tube is TSA-friendly!

Retail price: $32

Wakse Scented Hair Removal Cream in Guava Butter or Mango Magic

Why you’ll love it: Depilatory creams are best known for removing body hair—often with an unbearable rotten-egg smell. Not this one. The thick lotion safely dissolves hair with tropical scents reminiscent of smoothies, not sulfur, and leaves skin feeling soft and smooth.

How you’ll use it: Pump the paste-like formula directly onto clean, dry skin, and then rub into hair using your fingertips. For the face, leave on for two to three minutes, and five to eight minutes for the body before removing. Wipe away and rinse.

Retail price: $20

Blossom Essentials Hydration Oil

Why you’ll love it: Dermatologists recommend lightening your lotion load in the spring, and this silky face elixir makes for a pleasant replacement. Made with a cocktail of nourishing seed oils (jojoba, rosehip, and marula), the antioxidant-rich hydrator deeply moisturizes with a delicate touch and feel, and a surprisingly fast dry-down.

How you’ll use it: Use the dropper to squeeze a dime-size amount into palms before gently dabbing onto freshly cleansed, damp skin. Afterwards, you’ll notice an immediate (and gorgeous!) glow.

Retail price: $34

Tru Skn Sculpted Lip Liner in Mulberry

Why you’ll love it: Despite its look, shape, and feel, this liner is for lips—not eyes. The twisty, retractable pencil glides onto Cupid’s bows just as easily as its lid-friendly counterparts but with a creamier, soft-matte texture.

How you’ll use it: For best results, hold the pencil at a slight angle (instead of straight-on) while outlining and filling in. Wear solo or under your favorite gloss for added shine and a touch of moisture.

Retail price: $25

Skinfood Carrot Carotene Calming Water Pad

Why you’ll love it: Toners aren’t what they used to be 10 or 20 years ago—and that’s a good thing. Gone are the days of harsh, alcohol-based treatments that strip skin. In, are hydrating formulas that soothe and plump, like these pre-soaked cotton pads made with carrot root extract and glycerin.

How you’ll use it: After cleansing, place sheets directly onto cheeks or forehead. Leave on for 5 to 10 minutes, snap a selfie, and then pat in the excess essence.

Retail price: $19 for 60 pads (2 pads included in box)

Lumē Deodorant with Clinical Strength Sweat Control

Why you’ll love it: If you prefer aluminum in your deodorant (no shame in the sweat-stopping game), this tiny tube is bound to become a gym, work, and night-out bag staple. The solid stick glides easily onto underarms to prevent perspiration (by plugging glands) for up to 72 hours with a nostalgic, powdery scent.

How you’ll use it: Twist the tube and swipe on…at night. Yes, applying in the p.m. before bed, when your body temperature is low, ensures the formula has plenty of time to fully absorb long before you need it.

Retail price: $15 for 2.6oz

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Lest we state the obvious: The Korean skin-care industry is a hotbed of innovation, and the best Korean face masks (in all shapes and forms) are essential in helping us look our glowiest. Whether we're masking once a week or daily—hey, daily sheet masking isn't out of the question—these treatments load our skin with barrier-repairing, brightening, clarifying, hydrating, soothing, and texture-smoothing ingredients we can't get enough of. Best of all? They're as gentle on our wallets as they are on our skin—in fact, none of the masks on this page cost more than $45, with tons of $20-and-under picks. Ahead, our editors give us the low-down on their top picks from Some by Mi, Laneige, Innisfree, Biodance, Sulwhasoo, and more. Time to reap in the glassy skin.

Our Top Korean Face Masks

• Best Wash-Off Mask Overall: Some by Mi PDRN Spirulina Soothing Sherbet Mask, $18
• Best Sheet Mask Overall: Biodance Bio-Collagen Real Deep Mask, $19 (4-Pack)
• Best Peel-Off Mask Overall: Knours PDRN Rice & Green Tea Glowing Peel Off Mask, $24
• Best Overnight Mask: Sulwhasoo Overnight Vitalizing Mask, $54
• Best Bubble Mask: Menokin Collagen Bubble Mask, $33
• Best for Sensitive Skin: Sungboon Editor Deep Collagen Power Boosting Mask, $19 (4-Pack)
• Best for Acne-Prone Skin: Dr. Althea 345 Relief Cream Mask, $12 (4-Pack)

Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

• What makes Korean face masks innovative?
• What are the different types of Korean face masks?
• Meet the experts
• How we test and review products
• Our staff and testers

Best Wash-Off Mask Overall: Some by Mi PDRN Spirulina Soothing Sherbet Mask

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Some by Mi

PDRN Spirulina Soothing Sherbet Mask

$18

Amazon

$19

Ulta Beauty

$26

Olive Young

Allure commerce editor Sarah Han applying the Some By Mi PDRN Spirulina Soothing Sherbet Mask

Sarah Han

Why it’s worth it: This isn’t your average slap-it-on, peel-it-off mask—there’s a little DIY moment that makes it feel more like a fun skin-care experiment. You mix the powder with water yourself, and within seconds it transforms into a cool sherbet-to-jelly texture that spreads easily and sets into a soothing, green-smoothie-for-your-face mask. That cooling effect matters: “Long-term exposure to [heat] can accelerate biological aging, leading to the loss of collagen and elastin in the skin,” which is why this formula is designed to instantly calm overheated, stressed-out skin, says Sarah Chung Park, creator of K-Beauty World at Ulta Beauty based in Los Angeles.

A K-beauty standout, PDRN (here derived from spirulina rather than traditional salmon DNA) helps support skin repair, while marine ingredients provide quick relief and help calm redness and sensitivity—something Park points out “continues to work even after you’ve wiped it off.” Pear fruit, rose water, and lotus root add antioxidant-rich hydration, while gluconolactone (a gentle PHA) smooths texture and hyaluronic acid rehydrates without sting. The result is skin that feels calmer, bouncier, and refreshed, which is especially welcome after sun exposure, post-procedure, or anytime skin feels sensitized.

Han before applying the Some By Mi PDRN Spirulina Soothing Sherbet Mask

Sarah Han

Han after applying the Some By Mi PDRN Spirulina Soothing Sherbet Mask

Sarah Han

Tester feedback from commerce editor Sarah Han

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"What's better than a soothing face mask? A fun, soothing face mask. Sure, it's a little more time-consuming to do the actual mixing, but it signals to my brain to take a beat, slow down, and invest in my self-care. I love how freaking cooling sheet masks are, but Some by Mi's PDRN Spirulina Soothing Sherbet Mask's cooling effects are longer-lasting, IMO. My body runs in two extremes, one of which is wildly hot—like, I'm the one awkwardly taking off my coat in the subway car because I'm overheating and sweating. This really soothes my sensitized skin and leaves my complexion feeling baby-soft and smooth. By the way, one packet produces way too much gel for one application—I can get away with using just one-half of a packet and then I clip the packet with the other half for another day." —Sarah Han, commerce editor

More to know

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• Key ingredients: spirulina PDRN, seaweed, hyaluronic acid
• Who it’s for: everyone, especially those with dry or sensitive skin
• How to use it: add water to the fill line, sprinkle in the powder and mix well, apply evenly to skin, then after about 10 minutes, remove with the spatula and rinse off any remaining residue
• Fragrance-free: yes

Best Sheet Mask Overall: Biodance Bio-Collagen Real Deep Mask

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Biodance

Bio Collagen Real Deep Mask

$19

Amazon (4-Pack)

$19

Soko Glam (4-Pack)

$19

Sephora (4-Pack)

Allure contributing commerce writer Christa Lee applying the Biodance Bio-Collagen Real Deep Mask

Christa Joanna Lee

Why it's worth it: You might wonder how a mask could possibly stay on all night without getting serum all over your pillow, but Biodance's Bio-Collagen Real Deep Mask is different: The gel-like consistency makes it far less “juicy” than your typical sheet mask. It goes on opaque, then slowly turns transparent as it absorbs and dries, which is your cue that it’s done its job. Whether you wear it until morning or peel it off after a solid 3–4 hours (hello, WFH perks), Biodance's Bio-Collagen Real Deep Mask delivers lasting hydration that parched skin craves. Its ultra-low molecular weight collagen and oligo hyaluronic acid allow for deeper penetration of all that hydrating, plumping goodness. Y. Claire Chang, MD, a board-certified cosmetic dermatologist based in New York City, confirms this mask's popularity, adding, "It leaves the skin more glowy and hydrated for hours after application."

Lee before applying the Biodance Bio-Collagen Real Deep Mask

Christa Lee

Lee after removing the Biodance Bio-Collagen Real Deep Mask

Christa Lee

Tester feedback from contributing commerce writer Christa Joanna Lee

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"I love this mask for both overnight use and daytime self-care breaks (when I don’t have any Zoom meetings). The jelly-like sheet can be a little delicate and prone to tearing, but once it sets, it clings so well that a few hours in, it’s a tad hard to move your face, which is exactly why it's so effective to lock in the formula. By morning, my skin feels deeply hydrated and looks gorgeously glowy, making it totally worth the effort to stay still in my sleep.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Key ingredients: ultra-low molecular weight collagen, galactomyces, oligo hyaluronic acid, allantoin
• Who it’s for: everyone
• How to use it: leave on for 3-4 hours or overnight
• Fragrance-free: yes

Best Peel-Off Mask Overall: Knours PDRN Rice & Green Tea Glowing Peel Off Mask

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Knours

PDRN Rice & Green Tea Glowing Peel Off Mask

$24

Amazon

$24

Knours

Why it's worth it: Peel-off masks rank up there with nose strips in the “oddly-satisfying” category of beauty products, and while this one is undeniably fun to remove, the coolest part is what it does for your skin. The Knours PDRN Rice & Green Tea Glowing Peel Off Mask uses a plant-based twist on traditional PDRN (usually a salmon-derived repair ingredient), tapping fermented rice PDRN and green tea PDRN to deliver similar benefits—think skin-barrier repair, soothing, sebum control, and texture refinement. It’s also loaded with brightening and hydrating favorites like rice ferment filtrate (sake), multiple weights of hyaluronic acid, vitamin C, and niacinamide to keep your skin smooth, bouncy, and noticeably glowier in just 20 minutes (though it works even harder overnight).

Han applying the Knours PDRN Rice & Green Tea Glowing Peel Off Mask

Sarah Han

Han removing the Knours PDRN Rice & Green Tea Glowing Peel Off Mask

Sarah Han

Tester feedback from Han

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“There's something so undeniably satisfying about a peel-off mask. I'll admit: I don't use them super frequently—maybe once every two weeks at best—but when I do, I'm so glad I did. My skin gets to absorb all of this goodness that hydrates, strengthens my barrier, and brighten skin, in just 20-ish minutes—and it's the perfect prep for my serum and moisturizer to absorb and work even harder. I'm left with such soft skin that I'm almost tempted to skip the rest of my skin-care routine, but c'mon, you wouldn't catch me actually doing that.” —Sarah Han, commerce editor

More to know

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• Key ingredients: sake water, rice PDRN, green tea PDRN, clover, vitamin C
• Who it’s for: people with dull skin
• How to use it: leave on for 20-30 minutes or overnight
• Fragrance-free: yes

Best Overnight Mask: Sulwhasoo Overnight Vitalizing Mask

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Sulwhasoo

Overnight Vitalizing Mask

$54

Amazon

$54

Nordstrom

$54

Sephora

Why it's worth it: If your skin has been feeling under pressure (dry, tight, easily irritated, or all of the above), this overnight cream mask gives an extra boost of TLC before bed. It creates a soft, nourishing seal that helps your skin recover while you sleep. Inside, you’ll find all the good stuff ideal for aging skin: jujube extract to support your moisture barrier, pomegranate extract for antioxidant protection, ginseng for radiance, plus squalane and shea butter to keep everything hydrated and cushiony. It sinks in quickly and never feels sticky, so you’re not going to bed with your skin feeling coated in product. Still, come morning, just rinse with lukewarm water and skip the cleanser. That light film has done its job overnight, and a gentle rinse removes the residue so your daytime routine can absorb properly.

Allure contributing commerce writer Christa Joanna Lee applying the Sulwhasoo Overnight Vitalizing Mask

Christa Joanna Lee

Lee after removing the Sulwhasoo Overnight Vitalizing Mask

Christa Joanna Lee

Tester feedback from Lee

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“The texture feels incredibly indulgent and luxe as it goes on—it feels like such a treat for my sensitive skin prone to dryness. It absorbs beautifully, leaving just a hint of dewiness, but never in that uncomfortable, hair-sticking-to-your-face way. By morning, there wasn’t a trace of residue—I even forgot to wash it off—and my skin was unbelievably soft, supple, and deeply hydrated. Cold weather doesn’t stand a chance against this mask.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Key ingredients: jujube extract, pomegranate extract, squalane, shea butter, ginseng
• Who it’s for: people with dry or mature skin
• How to use it: leave a thin layer on overnight and wash off with lukewarm water in the morning
• Fragrance-free: no

Best Bubble Mask: Menokin Collagen Bubble Mask

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Menokin

Collagen Bubble Mask

$32 $28 (13% off)

Amazon

$33

Ulta Beauty

$33

Olive Young

Han applying the Menokin Collagen Bubble Mask

Why it’s worth it: If sheet masks never quite sit right—or you don’t have time for anything that requires rinsing—this one’s for you. Menokin’s Collagen Bubble Mask foams up in about 30 seconds, then sinks straight into skin with zero mess or washing off. Instead of fabric sitting on your face, the airy foam creates tiny bubbles that expand and collapse, gently pressing the formula into the skin so ingredients can make closer contact with pores and fine lines, and absorb more efficiently. The instant glow comes from ultra-low molecular vegan hibiscus collagen, which helps improve elasticity, visibly refine pores, and smooth the look of fine lines. Madecassoside (derived from cica) supports the skin barrier and helps calm and refine texture, while niacinamide brightens uneven tone and boosts radiance. It’s a fun, shortcut to plumper, glowier skin with just a few seconds of effort.

Tester feedback from Han

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“The moment I saw this bubble mask in Olive Young, I knew I had to get it. I love a sensorial skin-care product and K-beauty always nails that category. Not only does it melt into your skin in 30 seconds, you don't even need to wash it off—how simple for someone who's already running late…and taking work-related content at the very last minute. (Guilty.) The instant satisfaction of my glowing, hydrated skin is unmatched. I love sheet masks, but they often slip and slide across your face, feel heavy, and take at least 20 minutes (don't get me started on the multi-hour/overnight masks—I simply won't do them!) to do their thing. Whatever gets me masking more regularly is what wins in my book. Hydration is king!” —Sarah Han, commerce editor

More to know

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• Key ingredients: vegan hibiscus collagen, madecassoside, niacinamide, adenosine
• Who it’s for: people with uneven skin tone, fine lines, or dry skin
• How to use it: let it absorb onto skin after cleansing (no need to rinse off)
• Fragrance-free: undisclosed

Best for Sensitive Skin: Sungboon Editor Deep Collagen Power Boosting Mask

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Sungboon Editor

Deep Collagen Power Boosting Mask

$19

Amazon (4-Pack)

$19

Revolve (4-Pack)

Allure senior commerce editor Sarah Felbin applying and removing the Sungboon Editor Deep Collagen Power Boosting Mask

Sarah Felbin

Why it’s worth it: Sungboon Editor’s Deep Collagen Power Boosting Mask is made from bio-cellulose, a gel-like material that clings to skin like a second skin—hugging the contours of your face instead of slipping around like a typical cotton sheet mask might. That close fit helps the formula absorb more efficiently, especially the star ingredient: micro-collagen. Unlike traditional collagen, which mostly sits on the surface, micro-collagen is broken down into smaller fragments that can better penetrate the upper layers of the skin, plumping, smoothing, and hydrating without feeling heavy. It’s a great match for sensitive skin thanks to Centella asiatica to calm redness, allantoin and panthenol to support repair, and multiple forms of hyaluronic acid for long-lasting moisture. Tea tree helps keep oil balanced, while ceramides and peptides strengthen the barrier for a cushioned, healthy-looking glow.

Felbin before applying the Sungboon Editor Deep Collagen Power Boosting Mask

Sarah Felbin

Felbin after removing the Sungboon Editor Deep Collagen Power Boosting Mask

Sarah Felbin

Tester feedback from senior commerce editor Sarah Felbin

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“Sheet masks can feel overwhelming to me, but I genuinely look forward to using this one. The jelly texture is a nice change from the usual fabric sheet mask, and it feels very cooling and soothing on my skin. As it sits, it dries a little, so it's not so drippy-wet. After a few hours, the mask turns clear, so you know when to peel it off. (That process is super-satisfying, by the way.) And the results speak for themselves: My skin feels incredibly soft, smooth, and has that telltale K-beauty glass-skin glow. Trust me, the longer wait time really is worth it—indulge in a short TV marathon, and you'll be glowing in just a few episodes.” —Sarah Felbin, senior commerce editor

More to know

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• Key ingredients: micro-collagen, Centella asiatica, allantoin, panthenol, hyaluronic acid, tea tree, ceramides, peptides
• Who it’s for: people with sensitive or dry skin
• How to use it: leave on for 20–30 minutes
• Fragrance-free: yes

Best for Acne-Prone Skin: Dr. Althea 345 Relief Cream Mask

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Dr. Althea

345 Relief Cream Mask

$12

Amazon (4-Pack)

$18

Olive Young (4-Pack)

$14

Yesstyle (4-Pack)

Why it’s worth it: If you loved Dr.Althea’s viral Jelly Seal Dewy Mask but want something more targeted for breakouts, the 345 Relief Cream Mask delivers exactly what the name promises: three blemish-relief, four nourishing, and five soothing ingredients working together to calm stressed, acne-prone skin. The breakout-focused lineup starts with 30% tea tree leaf water to soothe inflamed blemishes and post-acne redness, niacinamide to help regulate oil and fade lingering marks, and pantothenic acid (vitamin B5) to support skin repair without clogging pores. Classic K-beauty calming staples like Centella asiatica and madecassoside help settle down irritation, while ceramides and hyaluronic acid cushion and hydrate skin, so it feels balanced, comforted, and calmer after masking.

Allure associate beauty editor Annie Blay-Tettey removing the Dr. Althea 345 Relief Cream Mask

Annie Blay-Tettey

Blay-Tettey after applying the Dr. Althea 345 Relief Cream Mask

Annie Blay-Tettey

Tester feedback from associate beauty editor Annie Blay-Tettey

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“I use this product about once a month or just when I'm having a self care night. I cleanse my face, use toner, then apply the mask and leave it on for 10 to 15 minutes. I love how soft and moisturized it makes my skin feel. It's super gentle and though it doesn't really give my skin any major results it's nice to use. After taking it off I pat in the remaining serum and follow up with a moisturizer. They really don't skim on the serum so the mask can actually be a little too gooey but that's my only qualm." —Annie Blay-Tettey, associate beauty editor

More to know

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• Key ingredients: 30% tea tree leaf water, niacinamide, vitamin B5, Centella asiatica, madecassoside, ceramides
• Who it’s for: people with acne-prone skin or post-acne marks
• How to use it: leave on for 10–15 minutes
• Fragrance-free: yes

Best for Oily Skin: Innisfree Super Volcanic Pore Clay Mask

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Innisfree

Super Volcanic Pore Clay Mask

$18

Amazon

$18

Sephora

$19

Yesstyle

Why it's worth it: Clay masks literally draw out dirt and excess sebum from your pores, which means you get the satisfying look at your pores being singled out once Innisfree's Super Volcanic Pore Clay Mask has dried down. Then there's lactic acid to swiftly remove dead skin cells and increase cell turnover—resulting in brighter, smoother skin. In turn, "increasing cell turnover also reduces clogged pores and the chances of developing acne lesions," Aegean Chan, MD, a board-certified dermatologist in Santa Barbara, California, previously explained. Bonus: Lactic acid has naturally occurring moisturizing properties, so your barrier reaps benefits, too. All in all, this tingly wash-off mask keeps oil, pores, and blackheads in check while soothing the skin—for less than $20.

Allure contributing commerce editor Deanna Pai before applying the Innisfree Super Volcanic Pore Clay Mask

Deanna Pai

Pai after remvoing the Innisfree Super Volcanic Pore Clay Mask

Deanna Pai

Tester feedback from contributing commerce editor Deanna Pai

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"I'm not a hydration girlie. Instead, I look for masks that can suck the gunk out of my pores with abandon, and this mask does exactly that. What makes it great isn't just the combo of bentonite and kaolin clays, but the addition of volcanic ash and lactic acid for dual exfoliation. I liked that I got a little scrubbing action as I was rinsing it off—and my skin looked way more even and radiant after just one use." —Deanna Pai, contributing commerce editor

More to know

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• Key ingredients: volcanic ash clusters, lactic acid, bentonite, kaolin, walnut shell powder
• Who it’s for: people with acne-prone, oily skin
• How to use it: leave on for 10 minutes (or until dry) and gently rinse off with warm water
• Fragrance-free: yes

Best Brightening: Hanyul Yuja Vitamin Sleeping Mask

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Hanyul

Yuja Brightening Sleeping Mask

$30

Amazon

$30

Soko Glam

$30

Sephora

Han applying Hanyul’s Yuja Vitamin Sleeping Mask

Sarah Han

Why it's worth it: Hanyul's Yuja Vitamin Sleeping Mask smells like it was freshly picked from an orchard—probably because its origins can be traced to the Goheung area of South Korea, where yuja fruit is grown, harvested, and bottled up for your radiance-boosting skin-care desires. The intensely cooling jelly formula is a sensorial delight and absorbs quickly, even if you're heavy-handed like we are. Your skin will immediately look glowier, and even better, the effects will last well into the next day.

Tester feedback from Han

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"In the clip above, you can see me mouthing the words, 'It smells so good,' because there are six yuja fruits (rich in vitamins B, C, E, and P) in a single jar. Aromatherapy aside, this jelly leave-on mask immediately plumps my skin and I wake up looking a little more fresh-faced and less dull. (Nothing's a miracle worker, considering my wonky sleep schedule.)" —Sarah Han, commerce editor

More to know

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• Key ingredients: yuja fruit water, niacinamide, vitamin C
• Who it’s for: people with dry, dull, or combination skin
• How to use it: apply a thin, even layer as the last step of your evening skin-care routine; no need to rinse off in the morning
• Fragrance-free: yes

More Korean face masks we like

Best for Uneven Texture: I’m From Rice Mask

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I'm From

Rice Mask

$28 $25 (11% off)

Amazon

$28

Nordstrom

$28

Ulta Beauty

Why it’s worth it: If there’s one ingredient Koreans truly can’t live without, it’s rice—and not just because it’s on the menu at every meal. In K-beauty, rice is a staple for skin that looks smoother, brighter, and more refined. I’m From’s Rice Mask highlights rice sourced from Yeoju, one of Korea’s most respected rice-growing regions, known for its clean water and mineral-rich soil. This is “a gentle Korean wash-off mask,” designed to refine skin without stressing it out, says Park. Beyond the rice, shea butter helps keep skin cushioned and comfortable, while fig fruit extract delivers antioxidants to revive dullness. Park also notes that the mask helps “restore a radiant and nourished complexion,” making it a go-to when skin needs softness, glow, and balance without harsh exfoliation.

More to know

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• Key ingredients: rice powder, rice bran, rice extract, Centella asiatica, beta-glucan, ceramides, hydrolyzed hyaluronic acid
• Who it’s for: people with dull skin or uneven texture
• How to use it: massage into skin after cleansing, leave on for 10 minutes, and wash off
• Fragrance-free: yes

Best for Uneven Tone: Laneige Water Sleeping Mask

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Laneige

Water Sleeping Mask

$33 $25 (24% off)

Amazon

$33

Sephora

$33

Kohl's

Why it’s worth it: Laneige’s Lip Sleeping Mask may have held the top spot as our favorite overnight lip mask for years, but long before that hit shelves, the brand launched the original Water Sleeping Pack, which has since evolved into today’s Water Sleeping Mask. The lightweight, gel-textured formula works overnight to help skin look brighter, more even, and well-rested by morning, thanks in part to niacinamide, which helps improve uneven tone, boost radiance, and support the skin barrier over time. “It’s a fan-favorite for its ability to flood the skin with hyaluronic acid, squalane, and mineral water to restore moisture balance,” says Christine Hall, MBChB, a general practitioner in medical aesthetics based in London. It doesn’t rely on just one type of hyaluronic acid (HA)—it layers multiple forms that work differently across the skin. The brand describes this as magnetic HA, hyper HA, and cross-linked HA, which essentially means hydration that pulls in, holds onto, and slowly releases moisture over time.

Despite that deep hydration, it “feels weightless,” Hall says, so skin never feels greasy or overloaded. If you want those same benefits with an added firming boost, the brand’s newest collagen- and peony-packed Bouncy & Firm Sleeping Mask is a great pick.

More to know

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• Key ingredients: niacinamide, magnetic HA, hyper HA, cross-linked HA, squalane, mineral water
• Who it’s for: people with dry skin or uneven skin tone
• How to use it: apply an even layer after cleansing, leave on overnight, and wash off with water in the morning
• Fragrance-free: no

Best for Barrier Support: Round Lab 1025 Dokdo Hydrating Water Gel Mask

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Round Lab

1025 Dokdo Hydrating Water Gel Mask

$17

Amazon (10-Pack)

$6

Olive Young (Single Mask)

$5

Yesstyle (Single Mask)

Why it's worth it: Known for creating one of Korea’s most popular sunscreens, Round Lab brings the same gentle approach to its 1025 Dokdo Hydrating Water Gel Mask. “Thanks to its comforting ingredients and zero fragrance, it’s a great option for sensitive skin,” says Hee Jin Kim, MD, a board-certified medical doctor based in Fort Lee, NJ. The ultra-thin hydrogel sheet conforms perfectly to your face, locking in moisture as mineral-rich deep-sea water, hyaluronic acid, and amino acids drench skin in lasting hydration. Meanwhile, panthenol and allantoin soothe irritation and strengthen the barrier. In just 10 minutes, skin feels bouncier, calmer, and comfortably dewy.

More to know

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• Key ingredients: deep-sea water, hyaluronic acid, amino acid, panthenol, allantoin
• Who it’s for: people with sensitive or reactive skin
• How to use it: leave on for 10 minutes, remove, then gently pat the remaining essence into your skin
• Fragrance-free: yes

Frequently Asked Questions

What makes Korean face masks innovative?

"Korean face masks are all about delivering high-performance results that help the skin optimize ingredient absorption," says New York City-based Charlotte Cho, cofounder of K-beauty retailer Soko Glam and founder of Then I Met You. Adding on, Dr. Chang notes they "use advanced and innovative materials, ranging from bio-cellulose and hydrogel to bamboo fiber sheet masks, as well as overnight masks and peel-off masks," adding that the range of mask types makes the experience fun and hands-on for the consumer.

Similar to other skin-care categories, Korean face masks are known to be gentle and supportive to the skin barrier—popular ingredients include Centella asiatica (also known as cica), ceramides, and fermented ingredients, Cho notes. "There's also been a rise in multi-functional actives like PDRN (salmon DNA) for regeneration, Volufiline for plumping, and micro-spicules for deeper penetration—ingredients once reserved for professional treatments and are now found in serums and masks." As for hydration, birch sap and polyglutamic acid are some of the mainstream, tried-and-true ingredients, Cho adds.

What are the different types of Korean face masks?

We broke down the most common types of face masks in an episode of our The Science of Beauty podcast, with the help of David Kim, MD, a board-certified dermatologist based in New York City. There, you'll find everything you need to know about sheet, clay, charcoal, cream, wash-off, sleeping, peel-off, and bubble masks.

Meet the experts

• Y. Claire Chang, MD, a board-certified cosmetic dermatologist at UnionDerm in New York City
• Charlotte Cho, cofounder of K-beauty retailer Soko Glam and founder of Then I Met You, based in New York City
• Sarah Chung Park, founder and CEO of beauty distributor Landing International and creator of K-Beauty World at Ulta Beauty based in Los Angeles
• Christine Hall, MBChB, a general practitioner in medical aesthetics of Taktouk Clinic based in London
• David Kim, MD, a board-certified dermatologist at Idriss Dermatology and founder of Lightsaver, based in New York City
• Hee Jin Kim, MD, a board-certified medical doctor and Medical Director of PureenMD based in Fort Lee, NJ

How we test and review products

When Allure tests a product, our editors look at it from every angle in an effort to best serve you. We review ingredients, scrutinize brand claims, and, when necessary, examine peer-reviewed scientific and medical studies. In addition to testing each and every product that's included in each and every review, we rely on experts who shape their fields, including dermatology, cosmetic chemistry, and medicine, to help us vet the ingredients and formulas.

For our list of the best Korean face masks to make your skin feel utterly refreshed, we considered each product's performance across five primary categories: product ingredients and efficacy, packaging, fragrance, texture, and product wear. Every product was determined to have excelled in each category by our editorial team, which is composed of in-house writers and editors as well as contributors—along with special consideration from board-certified dermatologists. To learn more information on our reporting and testing processes, read our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we've solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it’s never been tested on curls? We're proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

Photo: Getty ImagesSave StorySave this storySave StorySave this story

Carolyn Bessette-Kennedy died in a plane crash off the coast of Martha’s Vineyard with her husband, John F. Kennedy Jr., and sister, Lauren Bessette, on July 16, 1999. I was 20 years old, which means I was a teenager in the mid-90s as Bessette-Kennedy became a reluctant beauty icon. Her style was seemingly effortless, undeniably enviable, and so unattainable that I—someone whose entire wardrobe came from the Delia’s catalog—felt it pointless to pay it much mind.

But others understandably celebrated her style, and that celebration only intensified after her sudden, horrific death at 33. It was cyclical. Every few years, I’d watch magazines and digital articles re-up interest in her style with shoppable tributes, often based on the designers and brands she was confirmed to have worn: Levi’s 517s, a camel-colored Prada coat, Abdul Kareem Egyptian Musk.

With the launch of Ryan Murphy’s new biographical show, Love Story: John F. Kennedy Jr. & Carolyn Bessette, interest in Bessette-Kennedy has skyrocketed like never before, and the current hunger to recreate her minimalist, anti-trend style has taken on new proportions. No longer is it just about reporting on or referencing the designers and colors and silhouettes that she favored. In recent weeks, brands that didn’t even exist in 1999 are diluting this complex, intelligent woman—who, lest we forget, died tragically—into a tool to sell their stuff without her consent.

Photo: Getty Images

Since the show’s premiere earlier this month, beauty editors like myself have been inundated with increasingly tone-deaf email pitches about Carolyn Bessette-Kennedy’s look—to the point that some editors say they’ve gotten dozens over the course of this week. “Channel your inner CBK,” reads one email I received recently about headbands. “The Carolyn Bessette-Kennedy lip is back!” declares another, pitching a lip oil that will help you achieve a “sheen that feels refined and unfussy, just like Carolyn.” Another pitch says her hair color “was the kind of blonde that whispers luxury, rather than shouting for attention—and you can now recreate it with [brand name redacted]!” (The exclamation mark really got me.) And the one that truly sums up what’s making me scowl: a subject line that reads, “Carolyn Bessette Would Have Loved These Skincare Products.”

Perhaps I shouldn’t be surprised that the commodification of Carolyn has spread beyond the inbox and into consumer-facing social media content. Kim Kardashian playfully posed in a blonde wig that her colorist deemed “The Carolyn Bessette-Kennedy Blonde” in the caption (even if that’s not entirely accurate). At least they didn’t use the hashtag #BessetteBlonde, like Schwarzkopf did in an Instagram post about a highlighting technique the brand called “foiled cashmere, inspired by Carolyn Bessette-Kennedy.” (Imagine losing a friend and, years later, seeing their name used for a cutesy, alliterative hashtag to promote a salon service.)

Brands are diluting this complex, intelligent woman—who, lest we forget, died tragically—into a tool to sell their stuff without her consent.

Needless to say, and disappointingly, the pitches are working. Or, if I’m to give them the benefit of the doubt, perhaps they started after the content of questionable tact began showing up in feeds and Google search results. Influencers are posting TikToks and Reels recommending products they think Carolyn Bessette-Kennedy would have used in her morning routine. Digital outlets are posting Amazon affiliate-linked “shop the look” lists.

Here’s the kicker: almost none of the products they’re pushing are ones Bessette-Kennedy ever laid hands on. What are we doing here, guys? It’s one thing for beauty journalists to report on the confirmed details of this beauty icon’s routine (as Allure did recently). It’s another to turn someone who is no longer with us, no matter how stylish and beautiful, into your own personal brand ambassador. These oddly jovial pitches put her public image through a marketing strainer, sometimes promoting products that don’t even align with her aesthetic (or, like lip oils, that didn’t exist when she was alive).

I’ve been on the PR side of beauty, so I understand that turning big cultural moments into “conversions” (aka actual purchases) is part of the process. But as crucial as it may be to find relevant hooks to ignite editors’ and consumers’ interest in products, there is nothing particularly effective about suggesting that a woman who didn’t live to see her 34th birthday would have totally used this new gel sheet mask infused with niacinamide.

It’s par for the publicity course to send “get the look” pitches to editors. Or, in other words, to highlight your clients’ products that seem similar to what a celebrity used (but didn’t). Celebrities—the ones who are alive, anyway—know and must accept, to some extent, that their image is used to sell products they have no affiliation with. (Most of them, of course, also make money from the sale of products with which they do have an affiliation.) It’s a common practice.

But it isn’t a practice that Bessette-Kennedy ever opted into. She was a woman known as much for her consistent, impeccable style as for the high value she put on her privacy. She never used her own image to promote products or gave interviews about her look. Would that have changed if she had lived to see the social media age? Perhaps. Personally, I highly doubt it.

Photo: Getty Images

It is not a bad thing to want to look like Carolyn Bessette-Kennedy. There’s absolutely nothing wrong with everyday people taking inspiration from her image long after her death, as often happens with public figures who were lost tragically and far too young. There’s a clear line between inspiration and commodification, though, and from where I’m sitting, it’s been beyond crossed.

I don’t purport to know how Bessette-Kennedy would want to be remembered. She’s more than just her untimely death, of course—she was, in fact, an accomplished publicist herself, which makes this entire situation unfortunately ironic. But while I’m sure she would appreciate that she’s one of the most lauded American tastemakers of her time, I doubt she would delight in being boiled down to an Instagram video on the products you need to get her radiant complexion or an email pitch for at-home hair dye.

Collage: Jemeria Davison; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story

Acne is rarely caused by just one thing. It’s usually a melting pot of excess sebum, dead skin cells, and a sprinkle of acne-causing bacteria that turns into breakouts. And to make matters more complicated, diet, hormones, genetics, and stress can also play a role.

But after 15 years of studying, testing, and curating Korean skin care—as an esthetician and cofounder of Soko Glam—I’ve learned that Korean skin care has a much more nuanced approach to acne. K-beauty focuses on supporting the skin barrier and calming acne-induced inflammation, rather than stripping the skin and treating it aggressively. It's an approach that has helped not only me, personally, but also countless others.

This philosophy has become more meaningful to me over time. I dealt with acne as a teenager, and then again in my 30s, and I know that I wasn’t alone, as 50% of adults deal with adult acne. Now that I’m 40, I’m a strong advocate for treating acne with gentle intention, cushioning your skin with the right hydration, medicinal botanicals, and even (mini) bandages for your breakouts.

Calming Medicinal Botanicals

Korean insiders know that soothing ingredients such as mugwort extract and Centella asiatica (commonly referred to as cica) still reign supreme in K-Beauty to help treat inflamed or sensitive skin. Mugwort is another traditional Korean ingredient known to be anti-inflammatory and antibacterial. It not only reduces visible redness but also helps support the skin’s natural healing process.

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I'm From

Mugwort Essence

$40

Nordstrom

$40

Soko Glam

$40

Ulta Beauty

I’m From’s Mugwort Essence has the most potent mugwort formula (100% mugwort) that helps calm redness and irritation without overwhelming the skin. Your skin will drink it up!

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Neogen

Real Cica Pads

$20

Amazon

$20

Soko Glam

These are a treat for irritated, inflamed, and congested skin. I love sweeping these soft pads across my skin, as the fragrance-free cica formulation gives my skin comfort and hydration.

Intentional Hydration

One of the biggest lessons Korean beauty teaches us is that dehydration can worsen acne. This can seem counterintuitive, especially for oily, breakout-prone skin, but when skin is stripped, it can lead to a cycle of congestion and breakouts. That’s why I turn to lightweight hydrators that can be layered—I’m talking about toners, essences, and lightweight creams that can bring the skin barrier back to life, so that it can be more balanced and keep acne at bay.

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Good Light

Glow Milky Toning Lotion

$28

Amazon

$28

Soko Glam

A classic milky toner that feels as juicy as it looks, this is like a drink of water for your skin—keeping your skin hydrated and looking radiant. You can skin-flood with this toning lotion, which then thankfully layers well under skin care and makeup. (Editor’s note: Good Light is shutting down, so grab this while you can!)

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Superegg

MicroBiome Mist

$56

Amazon (100 ml)

$56

Revolve (100 ml)

$24

Soko Glam (30 ml)

This is a superfine mist I reach for immediately after coming out of the shower or washing my face. It supplies a much-needed layer of hydration infused with fermented yeast and green tea, two anti-inflammatory ingredients that cocoon the barrier with moisture.

Patches to the Rescue

So you have a breakout, now what? Sometimes your path to healing faster and with a lower risk of scarring is to treat your pimple like a wound (because it technically is!). Hydrocolloid patches have been a staple in Korean skin-care routines, long before pimple patches became a global trend. They not only create a protective seal over blemishes, but they also absorb excess fluid, in addition to shielding skin from bacteria, picking, and your grimy hands—all important steps to flattening breakouts pronto.

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The Klog

Soft Shield Pimple Patch

$20

Amazon

$17

Soko Glam

I wanted to make sure that these were one of the most affordable sets on the market. When creating them, we focused on how well they can adhere—so they have beveled edges, making them very thin and discreet. This is key for people like me who want their pimple patches to stay on all day.

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Cosrx

Acne Pimple Master Patch

$33 $25 (24% off)

Amazon (10-Pack)

$6

Soko Glam (1-Pack)

A classic for a reason, these put pimple patches on the map. They are one of the best at absorbing and protecting the skin.

PHAs Over BHAs

If you haven’t gotten the memo by now, gentleness is king when it comes to treating breakouts in K-beauty. Korean products typically focus on exfoliants that have larger molecular sizes or gentler derivatives, so the ingredients don't penetrate as deeply and cause unnecessary irritation. PHAs, such as gluconolactone, are my favorite exfoliants in Korean skin care that can be used daily for acne-prone skin. Willow bark extract, a natural derivative of salicylic acid (which is a BHA), is my favorite ingredient that offers gentle exfoliation without compromising the skin barrier.

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Then I Met You

Soothing Tea Cleansing Gel

$38

Amazon

$38

Soko Glam

I formulated this rice-infused cleanser with PHAs so that this second cleansing step can feel intentional and deliver results you can see: clearer and brighter skin after a few weeks of use.

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Some by Mi

AHA-BHA-PHA Miracle Cream

$16

Amazon

$27

Soko Glam

This bouncy, jelly-like miracle cream contains the trifecta of acids (AHA, BHA, and PHA) and is cushioned with the right hydrating ingredients (think tea tree leaf water, cica, and madecassoside). Allow it to gently exfoliate while your skin repairs itself at night, so that you wake with congestion-free, clear skin.

Collage: Jemeria Davison / Images: Getty, SephoraSave StorySave this storySave StorySave this story

If applying sunscreen feels like a chore, the best moisturizers with SPF might be the solution you've been searching for. Simply put, a moisturizer with SPF is a face cream that provides broad-spectrum sun protection rated SPF 30 or higher. (We follow the guidelines set by the American Academy of Dermatology, and so should you!) These moisturizers offer hydration, plumpness, and added radiance, thanks to ingredients such as hyaluronic acid, niacinamide, and peptides—with the added benefit of UV and free-radical protection. Scroll on and shop these editor- and dermatologist-recommended facial moisturizers with SPF to ensure your skin is in tip-top health all year round.

Our Top Moisturizers with SPF

• Best Overall: Isdin Fusion Water Magic SPF 40, $38
• Best for Dry Skin: Beauty of Joseon Day Dew Sunscreen Broad Spectrum SPF 50, $18
• Best for Combination Skin: Supergoop Dewscreen Hydrating Primer SPF 50, $38
• Best for Oily Skin: La Roche-Posay Toleriane Double Repair Face Moisturizer UV SPF 30, $26
• Best Brightening: Olay Super Cream with Sunscreen SPF 30, $35
• Best Under Makeup: Naturium Dew-Glow Moisturizer SPF 50 PA++++, $22
• Best for Sensitive Skin: Bioré UV Aqua Rich Daily Hydrating Facial Moisturizer SPF 50, $16
• Best for Mature Skin: Clinique Smart Clinical Repair SPF 30 Wrinkle Correcting Cream, $77

Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

• What are the best ingredients to look for in a moisturizer with SPF?
• How should I apply a moisturizer with SPF?
• Is a moisturizer with SPF as good as wearing sunscreen?
• Meet the experts
• How we test and review products
• Our staff and testers

Best Overall: Isdin Fusion Water Magic SPF 40

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Isdin

Fusion Water Magic SPF 40

$38

Amazon

$38

Dermstore

$38

Sephora

Why it’s worth it: Isdin’s Fusion Water Magic SPF 40 pulls double duty as a sunscreen and makeup primer, creating a silky-smooth base that reads natural—not matte, but never greasy—and works well across all skin tones. (No chalky finishes here!) The weightless, serum-like texture also feels more like skin care than traditional sunblock—and it has a subtle floral aroma, if you're into that. Thanks to antioxidant-rich Mediterranean algae to defend against oxidative stress, hyaluronic acid to deeply hydrate, and vitamin E to soothe, this Best of Beauty-winning formula fights free radicals from environmental stressors like blue light and pollution, leaving behind a fresh and glowy finish that layers beautifully under your glam without pilling.

Allure editor in chief Jessica Curel applying the Isdin Fusion Water Magic SPF 40

Jessica Cruel

Cruel after applying the Isdin Fusion Water Magic SPF 40

Jessica Cruel

Tester feedback from editor in chief Jessica Cruel

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“Too greasy, too shiny, too oily, too chalky—these are all complaints that I hear from my family when I ask them if they are using sunscreen every day. That's when I recommend this Isdin Water Magic formula. It's a chemical sunscreen that goes on like a moisturizer. The finish is not matte, but it won't leave you looking greasy. It absorbs quickly and blends seamlessly into my brown skin with no purple tint. It's the perfect fit for those that hate the idea of sunscreen because of the way it feels. This lightweight option will leave them with no complaints.” —Jessica Cruel, editor in chief

More to know

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• Type: chemical
• Key ingredients: 9% octocrylene, 7.3% homosalate, 4.5% octisalate, 2.7% avobenzone, Mediterranean algae, hyaluronic acid, vitamin E
• Fragrance-free: yes

Best for Dry Skin: Beauty of Joseon Day Dew Sunscreen SPF 50

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Beauty of Joseon

Day Dew Sunscreen Broad Spectrum SPF 50

$18

Sephora

$18

Kohl's

Allure contributing commerce writer Christa Joanna Lee applying the Beauty of Joseon Day Dew Sunscreen Broad Spectrum SPF 50

Christa Joanna Lee

Why it's worth it: Beauty of Joseon's Day Dew Sunscreen has officially replaced the brand’s viral Relief Sun (which you can only buy in and ship from Korea) with the same lightweight feel as the original, just in a US-compliant formula. It’s infused with rice grain and fermented rice extracts to calm and condition your face, and it skips the sticky residue and white cast, leaving behind a veil of straight-up hydration. It also taps water-attracting hyaluronic acid, brightening niacinamide, and soothing panthenol to leave behind a dewy finish that mimics a just-left-a-facial glow. Your dry skin doesn’t stand a chance with this one.

Lee before applying the Beauty of Joseon Day Dew Sunscreen Broad Spectrum SPF 50

Christa Joanna Lee

Lee after applying the Beauty of Joseon Day Dew Sunscreen Broad Spectrum SPF 50

Christa Joanna Lee

Tester feedback from contributing commerce writer Christa Joanna Lee

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“If you’d blindfold me and I couldn't see the word ‘sunscreen' on the tube, I could swear Beauty of Joseon’s Dewy Day Sunscreen is just a lightweight moisturizer. It has that milky-but-not-goopy slip, sinks in immediately, and leaves a healthy, dewy sheen that makes my skin look (and feel) way more hydrated.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Type: chemical
• Key ingredients: 3% avobenzone, 7% homosalate, 5% octisalate, 5% octocrylene, hyaluronic acid, niacinamide, panthenol
• Fragrance-free: yes

Best for Combination Skin: Supergoop Dewscreen Hydrating Primer SPF 50

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Supergoop

Dewscreen Hydrating Primer SPF 50

$38

Ulta Beauty

Allure commerce editor Sarah Han applying the Supergoop Dewscreen Hydrating Primer SPF 50

Sarah Han

Why it’s worth it: Since you’re always applying sunscreen before makeup, why not choose one that fulfills both roles? Supergoop’s Dewscreen Hydrating Primer SPF 50 blends broad-spectrum UV protection with the benefits of a hydrating primer. Peptides, hyaluronic acid, and tremella mushroom help drench skin in lasting moisture for that plump, lit-from-within effect, as well as help your base makeup glide on evenly and stay put. We affectionately call this our skin care, sun care, and makeup prep wrapped into one glow-boosting essential.

Han before applying the Supergoop Dewscreen Hydrating Primer SPF 50

Sarah Han

Han after applying the Supergoop Dewscreen Hydrating Primer SPF 50

Sarah Han

Tester feedback from commerce editor Sarah Han

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“Supergoop is a top-tier sun-care brand, but the brand really deserves its flowers with its latest creation. Dewscreen is easily my favorite Supergoop product, ever: It’s a true moisturizer-first formula with a boost of SPF, which my dehydrated skin drinks up like that, and there’s just a hint of grippiness that helps my makeup look flawless and stay in place all freaking day and night. Dewscreen makes my skin look like a dewy dumpling—no matter how tired I feel in the morning, it instantly perks up my skin. Because it’s so moisturizing, it takes a beat to fully blend out, but that’s not a con at all. I’d rather be as thorough as possible and ensure I’m applying the right amount—yes, even on the dreariest winter days.” —Sarah Han, commerce editor

More to know

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• Type: chemical
• Key ingredients: 3% avobenzone, 9% homosalate, 4.5% octisalate, 9% octocrylene, peptides, hyaluronic acid
• Fragrance-free: yes

Best for Oily Skin: La Roche-Posay Toleriane Double Repair Face Moisturizer UV SPF 30

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La Roche-Posay

Toleriane Double Repair Face Moisturizer UV SPF 30

$29

Ulta Beauty

$26

La Roche-Posay

Allure commerce writer Lily Wohlner applying the La Roche-Posay Toleriane Double Repair Face Moisturizer UV SPF 30

Lily Wohlner

Why it’s worth it: This oil-free La Roche-Posay Toleriane Double Repair Moisturizer is a favorite of May Hall, DO, a double board-certified dermatologist based in Asheville, North Carolina, who says it absorbs quickly while still leaving the barrier hydrated and calm. Connecticut-based, board-certified dermatologist, Mona Gohara, MD, adds that the “super hydrating ceramides and niacinamide bring down any inflammation like a pro.” This makes it a solid choice for oily skin types who are also prone to acne. Struggling with redness? The brand’s signature Thermal Spring Water soothes and rebalances your complexion for calmer, more even-toned skin. According to Dr. May, it’s perfect for everyday use, whether under makeup or before heading out on a long walk.

Wohlner before applying the La Roche-Posay Toleriane Double Repair Face Moisturizer UV SPF 30

Lily Wohlner

Wohlner after applying the La Roche-Posay Toleriane Double Repair Face Moisturizer UV SPF 30

Lily Wohlner

Tester feedback from commerce writer Lily Wohlner

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“I love how lightweight La Roche-Posay's Toleriane Double Repair Moisturizer feels on my oily-leaning combination skin. It has a super watery texture that does take a feew swipes to rub in, but once it's blended it leaves no white cast and actually feels super hydrating without a heavy feel. Plus, it layers great under my makeup and never pills.” —Lily Wohlner, commerce writer

More to know

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• Sunscreen type: chemical
• Key ingredients: 3% avobenzone, 5% homosalate, 5% octisalate, 7% octocrylene, ceramide-3, niacinamide, glycerin, silica, Thermal Spring Water
• Fragrance-free: yes

Best Brightening: Olay Super Cream with Sunscreen SPF 30

Save to wishlistSave to wishlist

Olay

Super Cream with Sunscreen SPF 30

$35 $31 (11% off)

Amazon

$35

Walmart

Allure beauty director Sarah Kinonen applying the Olay Super Cream with Sunscreen SPF 30

Why it’s worth it: A 2025 Allure Best of Beauty Award winner, Olay’s Super Cream Sunscreen SPF 30 is a drugstore classic that we editors keep coming back to. It starts strong with chemical-filter UV defense and moves along to hydrating, smoothing, firming, and brightening thanks to heavy hitters like vitamins C and E, hyaluronic acid, niacinamide, and collagen peptides. It skips any dreaded white cast or greasiness during application and leaves skin looking plump and hydrated instead. This formula draws inspiration from the brand’s beloved Super Serum, which offers many of the same hydrating and plumping perks via vitamin E and collagen peptides—but skips the dose of AHA exfoliation.

Kinonen before applying the Olay Super Cream with Sunscreen SPF 30

Sarah Kinonen

Kinonen after applying the Olay Super Cream with Sunscreen SPF 30

Sarah Kinonen

Tester feedback from beauty director Sarah Kinonen

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“I'm not usually a multi-use skin-care kinda girl. I like my products to do one and one thing only. But lately, because it's so hot outside and I'm usually running late (oops), two-in-ones don't sound so bad. Hence why I've been using the Olay Super Cream SPF 30 on days when I simply just Can Not. It's rich but easily blendable, doesn't leave behind a cast, and has a decent SPF level my dermatologist would approve of. What's not to like?” —Sarah Kinonen, beauty director

More to know

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• Type: chemical
• Key ingredients: 3% avobenzone, 9% homosalate, 4.5% octisalate, 6% octocrylene, hyaluronic acid, niacinamide, collagen peptides, vitamin C, vitamin E
• Fragrance-free: no

Best Under Makeup: Naturium Dew-Glow Moisturizer SPF 50 PA++++

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Naturium

Dew-Glow Moisturizer SPF 50

$22

Amazon

$22

Ulta Beauty

Why it’s worth it: If you find yourself fretting that your sunscreen is going to ruin your makeup, Naturium’s Dew-Glow Moisturizer SPF 50 will put your worries to bed. This silky formula wears beautifully under bases, blushes, and everything in between, and boasts a PA++++ rating (a standard metric for Korean sunscreens). The gist? “The greater the number of plus signs [the max being four], the better the level of protection against UVA rays that visibly age us," Joshua Zeichner, MD, a board-certified dermatologist in New York City, explains. In comparison, the standard measurement of sunscreen strength (the SPF number) measures UVB rays, a.k.a. the shorter wavelengths that cause sunburns.

You’ll also get a nice dose of squalane, niacinamide, and vitamin C to lock in moisture, blur texture, and boost radiance. And pro tip: The cap can be used to measure out the dermatologist-recommended amount of product for the face.

Former Allure content director Kara McGrath applying the Naturium Dew-Glow Moisturizer SPF 50 PA++++

Kara McGrath

McGrath after applying the Naturium Dew-Glow Moisturizer SPF 50 PA++++

Kara McGrath

Tester feedback from former content director Kara McGrath

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"This lotion is just so yummy. The lightweight formula absorbs very quickly, but leaves my skin feeling hydrated and looking dewy for the entire day. It's great for layering under makeup; I have yet to experience any pilling. Also, you can't really beat a $22 price point." —Kara McGrath, former content director

More to know

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• Sunscreen type: chemical
• Key ingredients: 3% avobenzone, 10% homosalate, 5% octisalate, squalane, niacinamide, vitamin C
• Fragrance-free: yes

Best for Sensitive Skin: Bioré UV Aqua Rich Weightless Moisturizer SPF 50

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Bioré

UV Aqua Rich Weightless Moisturizer SPF 50

$16 $15 (6% off)

Amazon

$15

Yesstyle

Why it’s worth it: What’s better than a Best of Beauty Award winner? A dermatologist-approved BOB winner, obviously. “Bioré’s budget-friendly UV Aqua Rich Weightless Moisturizer SPF 50 is formulated with chemical filters, so it leaves zero white cast. It’s also dermatologist-tested, non-comedogenic, oil-free, and gentle on sensitive skin,” says Geeta Yadav, MD, a board-certified dermatologist based in Toronto. A stacked lineup of glycerin, arginine, and sodium hyaluronate helps hydrate without adding extra weight and repair a weakened barrier, which Dr. Yadav says makes it ideal for reactive skin. The icing on the SPF cake? The silky formula absorbs super quickly for a fresh glow that lasts all day, whether applied under makeup or worn alone.

Tester feedback from features director Dianna Singh

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“I discovered this incredibly lightweight SPF a few years ago during a trip to Tokyo and promptly purchased three of them to bring back home with me. Now, you can get the same quick-to-blend formula right here in the US—without the added baggage fees." —Dianna Singh, features director

More to know

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• Sunscreen type: chemical
• Key ingredients: 3% avobenzone, 10% homosalate, 5% octisalate, 5% octocrylene, hyaluronic acid, arginine,
• Fragrance-free: yes

Best for Mature Skin: Clinique Smart Clinical Repair SPF 30 Wrinkle Correcting Cream

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Clinique

Smart Clinical Repair SPF 30 Wrinkle Correcting Cream

$77

Amazon

$77

Nordstrom

$77

Ulta Beauty

Why it’s worth it: Wearing SPF daily helps ward off early signs of aging like fine lines and wrinkles, and Clinique's Smart Clinical Repair SPF 30 Wrinkle Correcting Cream takes it a step further by pairing broad-spectrum SPF 30 with wrinkle-targeting ingredients that support collagen and smooth the look of skin over time. At its core is a custom peptide complex, which features four different plump-promoting peptides designed to help boost collagen for firmer skin with continued use. Hydrators like hyaluronic acid and glycerin replenish moisture, leaving the skin looking plump and refreshed. A boost of antioxidants, including vitamin D, helps defend skin against free radicals, the molecules that speed up the breakdown of collagen and elastin and contribute to thinner, drier, crepier skin over time. The texture strikes a balance between airy and comforting, absorbs without a greasy residue, and sits pretty under makeup.

Tester feedback from Lee

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“The fast-absorbing texture hits that sweet spot for me—not too heavy, not too airy—which makes it easy to incorporate into my busy-mom skin-care routine. As I head into the last year of my 30s, I’m very much in my preventative-care era. This one quickly cures my dry patches, and gives me the protection I need without feeling like an extra step.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Sunscreen type: chemical
• Key ingredients: 3% avobenzone, 7% homosalate, 3.5% octinoxate, 4.5% octisalate, peptides, hyaluronic acid, glycerin
• Fragrance-free: yes

Best Drugstore: Neutrogena Hydro Boost Hyaluronic Acid Moisturizer SPF 50

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Neutrogena

Hydro Boost Hyaluronic Acid Moisturizer SPF 50

$27 $20 (26% off)

Amazon

$30

Ulta Beauty

Why it’s worth it: When it comes to lightweight hydration, Neutrogena has a strong track record—just look at the best-selling Hydro Boost Water Gel. This SPF-spiked version, the Hyaluronic Acid Moisturizer SPF 50, infuses that same bouncy moisture into a daily sunscreen. The chemical formula blends in clear (no chalky cast here), feels barely there on skin, and dries down with a fresh, healthy-looking glow. Hyaluronic acid keeps skin looking plump and smooth, while antioxidants, including vitamin E, add an extra layer of defense against environmental stressors (alongside the UVA and UVB protection, of course).

Tester feedback from senior commerce editor Sarah Felbin

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“This moisturizer saved my oily skin all summer long. It comes out white but blends in quickly and doesn't leave any white cast behind. It feels thin and lightweight (and most importantly, not greasy, which can happen when SPF gets involved). After I applied it in the morning, I noticed my skin looked glowier, and it didn't make my makeup pill or slide off my face halfway through the day. Bonus points for any moisturizer with a pump, which I find way more sanitary than a jar.” —Sarah Felbin, senior commerce editor

More to know

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• Type: chemical
• Ingredients: avobenzone 3%, homosalate 15%, octisalate 5%, octocrylene 10%, hyaluronic acid
• Fragrance-free: yes

Best Tinted: Revision Skincare Intellishade Original Tinted Moisturizer SPF 45

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Revision Skincare

Intellishade Original Tinted Moisturizer SPF 45

$86

Amazon

$86

Dermstore

Why it’s worth it: Revision Skincare’s Intellishade SPF 45 Tinted Moisturizer is loaded with skin-loving ingredients like hydrating jojoba oil and glycerin, plus soothing aloe and beeswax. Together with mineral sunscreen filters and brightening and soothing antioxidants like vitamins C and E, and green tea, this formula blocks UVA and UVB rays—the main culprits behind wrinkles and dark spots. The tint is sheer and weightless, letting your natural skin shine through for a fresh, radiant look. (Dr. May calls it a go-to for no-makeup-makeup days.) Prefer no color? The Intellishade TruPhysical Clear SPF 50 gives slightly more protection, but in a sensitive-skin-friendly, pregnancy-safe formula (it’s 100% mineral) with similar hydrating ingredients.

More to know

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• Sunscreen type: hybrid
• Key ingredients: 7.5% octinoxate, 5% octisalate, 3.5% titanium dioxide, 3% zinc oxide, yellow iron oxide, jojoba oil, glycerin, aloe vera, beeswax
• Fragrance-free: yes

Frequently Asked Questions

What are the best ingredients to look for in a moisturizer with SPF?

Like all sunscreens, a moisturizer with SPF will contain chemical and/or mineral UV filters to protect your skin against the sun's harmful UVA and UVB rays, which can lead to signs of aging, such as fine lines, and, on a larger scale, skin cancer. We adhere to the American Academy of Dermatology’s (AAD) guidelines and only recommend sunscreens with broad-spectrum SPF 30 or higher. However, your sunscreen-day cream hybrid will contain at least one of the following ingredients for long-lasting hydration:

Niacinamide

We consider niacinamide to be one of the gold-standard multitaskers in skin care. This antioxidant, also known as vitamin B3, evens skin tone and minimizes the look of hyperpigmentation while also supplying hydration and supporting the skin barrier. "Niacinamide works with your skin's natural chemistry to improve overall skin texture by rebuilding a lipid layer, minimizing the appearance of pores, and preventing UV damage and inflammation," Seattle-based board-certified dermatologist Brandith Irwin, MD, previously told Allure.

Hyaluronic acid

Hyaluronic acid is the queen of hydration. This gentle, sensitive-skin-friendly ingredient acts as a powerful humectant, which means it attracts and binds water to the surface layer of skin, therefore hydrating it. "[Hyaluronic acid is] great at holding water and giving skin resilience and firmness," says New York City-based board-certified dermatologist Doris Day, MD.

Ceramides

To replenish and seal in much-needed moisture, many creams depend on ceramides. "Ceramides are fatty acids in the skin that help to maintain the skin barrier and retain moisture and hydration," Dr. Idriss previously explained to Allure. They're also soothing ingredients to look out for when treating skin conditions like eczema.

How should I apply a moisturizer with SPF?

As with any other sunscreen, you still need to reapply these formulas throughout the day, every two hours, to be specific, to stay protected. (Oh, and wearing sunscreen indoors is also non-negotiable.) Claire Chang, MD, a board-certified dermatologist in New York City, reminds us, "Most adults need about one ounce of sunscreen (a shot glass full) to fully cover the body." For your face and neck, Dr. Chang says that equates to about 0.3 teaspoons, or the size of two nickels. And don't forget commonly missed areas, like your eyelids, ears, and chest.

Is a moisturizer with SPF as good as wearing sunscreen?

As long as the moisturizer in question has the AAD's recommended broad-spectrum SPF 30 rating or higher, and you're applying enough (as outlined above), it's on par. If moisturizers with SPF motivate you to wear the damn SPF, all the more power to you and them.

"Hybrid skin-care products have gained popularity recently as consumers are trying to simplify their skin-care routines," says Dr. Chang. "SPF-infused moisturizers are a direct result of the desire to do more with less." She also reassures us that just because there's an added benefit of broad-spectrum sun protection, it does not mean these moisturizers are thicker in texture or pore-clogging. What's more, she confirms SPF-infused moisturizers are "regulated and tested by the same Food and Drug Administration (FDA) procedures as sunscreens," so they're not more diluted in terms of protection.

Meet the experts

• Claire Chang, MD, a board-certified cosmetic dermatologist at Union Square Laser Dermatology in New York City
• Mona Gohara, MD, associate clinical professor at Yale School of Medicine's Department of Dermatology
• Mina Amin, MD, a board-certified dermatologist specializing in medical, surgical, and cosmetic dermatology at California Dermatology Specialists in Los Angeles
• Brandith Irwin, MD, a board-certified dermatologist in Seattle
• Doris Day, MD, a board-certified dermatologist in New York City
• Shereene Idriss, MD, a board-certified dermatologist based in New York City and founder of Dr. Idriss Skincare
• Joshua Zeichner, MD, a board-certified dermatologist in New York City
• Dara Spearman, MD, a board-certified dermatologist in Fort Wayne, Indiana
• May Hall, DO, a double board-certified dermatologist based in Asheville, North Carolina

How we test and review products

When Allure tests a product, our editors look at it from every angle to best serve you. We review ingredients, scrutinize brand claims, and, when necessary, examine peer-reviewed scientific and medical studies. In addition to testing each and every product that’s included in each and every review, we rely on experts who shape their fields, including dermatology, cosmetic chemistry, and medicine, to help us vet the ingredients and formulas.

For our list of the best moisturizers with SPF, we considered each product’s performance across five primary categories: product ingredients and efficacy, packaging, fragrance, texture, and product wear. Every product was determined to have excelled in each category by our editorial team, which is composed of in-house writers and editors as well as contributors—along with special consideration from board-certified dermatologists. To learn more information on our reporting and testing processes, read our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we’ve solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it’s never been tested on curls? We’re proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.

For more of our favorite, hard-working skin-care products, keep reading:

• 9 Best Korean Cleansers to Hydrate, Exfoliate, and Remove Makeup
• 8 Best Peptide Serums for Plump, Bouncy Skin
• 9 Best Neck Creams to Improve Lines, Laxity, and Texture

Collage: Paula Balondo; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story

If you want to know what the next trending skin-care ingredient is going to be, you should look to the best Korean serums and ampoules. They’re usually the first products on the market to bring the most innovative, future-forward formulas straight to your skin-care routine. For example, K-beauty serums featured the likes of snail mucin and Centella asiatica (a.k.a. cica) long before these ingredients made their way stateside. These days, PDRN injection alternatives, glutathione, and madecassoside are the most sought-after ingredients in Korean serums. (More on those later.)

Like the best Korean skin-care products we’ve come to know and love, Korean serums focus on deeply nourishing skin and preventing signs of aging rather than drying it out with harsh actives and offering quick fixes for pre-existing fine lines and wrinkles. “Plus, Korean serums tend to have a non-sticky, lightweight texture,” says David Kim, MD, a board-certified dermatologist in New York City. “That’s a big reason why so many people really like them.” Most are also fragrance-free and can be used daily, both morning and night.

Our Top Korean Serums

• Best Overall: Aestura A-Cica365 Soothing Relief Serum pH4.5, $38
• Best for Glass Skin: Beauty of Joseon Glow Serum, $17
• Best Vitamin C: Dr. Althea Vitamin C Boosting Serum, $27
• Best Retinol: Iope Retinol Super Bounce Serum, $35
• Best for Uneven Tone: Medicube PDRN Pink Peptide Serum, $22
• Best for Fine Lines: Haruharu Wonder Rose PDRN Firming Serum, $22
• Best for Sensitive Skin: Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, $22

Ahead, you’ll find Korean serums and ampoules that Allure editors, dermatologists, and K-beauty experts can’t get enough of from brands such as Beauty of Joseon, Dr.Althea, Iope, and CosRx. We made sure to cover all skin concerns with formulas that deliver major moisturizing, brightening, hydrating, and firming benefits. Plus, we’ll share exactly how to incorporate them into your skin-care routine.

Frequently Asked QuestionsAccordionItemContainerButtonLargeChevron

• What is the difference between serums and ampoules?
• How do I incorporate Korean serums into my skin-care routine?
• Meet the experts
• How we test and review products
• Our staff and testers

Best Overall: Aestura A-Cica365 Soothing Relief Serum pH4.5

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Aestura

A-Cica365 Soothing Relief Serum pH4.5

$38

Sephora

$39

Yesstyle

$50

Olive Young

Allure contributing commerce writer Christa Joanna Lee applying Aestura A-Cica365 Soothing Relief Serum pH4.5

Why we love it: One detail K-beauty has long emphasized is the importance of pH in skin-care formulations. Korean skin care is built around the idea that healthy skin thrives in a slightly acidic environment—roughly pH 4.5 to 5.5—which helps keep the barrier strong and irritation in check. Aestura’s A-Cica365 Soothing Relief Serum pH4.5 is formulated to match that natural acidity, supporting barrier skin while helping calm inflammation and speed recovery when skin is stressed. The serum also leans into classic K-beauty soothers, including Centella asiatica, alongside ceramides and squalane to reinforce the skin barrier.

Need further proof that it's worth your money? “This has been a long-time best seller in Korea and is now finally launching in the US,” says Hee Jin Kim, MD, a board-certified internal medicine physician based in Fort Lee, New Jersey. “What excites me about Korean skin care like this is that it’s not just about stronger actives—it’s about delivery systems, barrier intelligence, and layering strategies that support long-term collagen health.”

Lee before applying Aestura A-Cica365 Soothing Relief Serum pH4.5

Lee after applying Aestura A-Cica365 Soothing Relief Serum pH4.5

Tester feedback from contributing commerce writer Christa Joanna Lee

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“You caught me on a day when I decided to test a new exfoliator—so my cheeks were definitely more red than usual. When it comes to sensitive skin, Aestura can pretty much do no wrong in my book. The A-Cica365 Soothing Relief Serum pH4.5 sinks in within seconds and immediately takes the edge off irritation without any tstingling or weird tingling from strong actives. It’s one of those formulas I instinctively reach for when my skin needs calming, because anything from Aestura has earned my trust for zero irritation.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Key ingredients: Centella asiatica, ceramides, squalane
• Fragrance-free: yes

Best for Glass Skin: Beauty of Joseon Glow Serum

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Beauty of Joseon

Glow Serum

$17

Amazon

$17

Sephora

Allure associate beauty editor Annie Blay-Tettey applying the Beauty of Joseon Glow Serum

Annie Blay-Tettey

Why we love it: Inspired by the timeless beauty ideals of Korea’s Joseon Dynasty (an era that celebrated gyuhap yogo, or graceful, natural elegance), Beauty of Joseon revives traditional hanbang (Korean herbal medicine) with a modern skin-care twist. The brand’s Glow Serum brings that philosophy to life by delivering radiance and renewal in a single silky formula. While best known for its dewy finish, it’s also a stealthy exfoliating treatment. With betaine salicylate (a mild beta-hydroxy acid) to smooth uneven texture and refine pores, plus propolis, niacinamide, and turmeric to calm and brighten, this serum leaves skin balanced and soft.

Tester feedback from associate beauty editor Annie Blay-Tettey

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“I'm always on a quest to find products that will boost my skin's glow and this niacinamide-based serum has been a great addition to my arsenal. I love how the jelly texture sinks into my skin without leaving a sticky residue. Plus, it pairs great with my moisturizers and Beauty of Joseon SPF—it never pills.” —Annie Blay-Tettey, associate beauty editor

More to know

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• Key ingredients: propolis extract, niacinamide, betaine salicylate (BHA)
• Fragrance-free: yes

Best Vitamin C: Dr.Althea Vitamin C Boosting Serum

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Dr. Althea

Vitamin C Boosting Serum

$24

Ulta Beauty

Why we love it: Dr.Althea’s Vitamin C Boosting Serum is a skin-brightening powerhouse. Its first ingredient is Hippophae rhamnoides (a.k.a. sea buckthorn) water, which is naturally rich in vitamin C. It’s joined by pure vitamin C, niacinamide, and tranexamic acid to diminish dullness, roughness, and dark spots. For those unfamiliar with the latter ingredient, studies have found that tranexamic acid reduces hyperpigmentation by "blocking the interaction between keratinocytes [a.k.a. skin cells] and melanocytes [a.k.a. melanin-producing cells]," Dr. Chang previously told Allure.

What sets this formula apart is its thoughtful balance of efficacy and comfort. “It’s lightweight and gentle, with a noticeably low irritation profile,” says Dr. David Kim, making it a great option even for those who tend to struggle with traditional vitamin C serums. For extra sensitivity, the serum is also available in a lower-potency version with 20% sea buckthorn water instead of 63%.

Allure contributor Devon Abelman applying the Dr. Althea Vitamin C Boosting Serum

Devon Abelman

Abelman after applying the Dr. Althea Vitamin C Boosting Serum

Devon Abelman

Tester feedback from contributor Devon Abelman

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“This is officially my favorite vitamin C serum. Reason being: It doesn’t change colors, sting, or smell like bologna brine. Even though it’s fragrance-free, I think Dr. Althea’s Vitamin C Boosting Serum smells like freshly squeezed Florida orange juice—pulp and all. Scent aside, I love how dynamic this formula is. It covers all the bases for achieving the healthy skin of your dreams: brightening, hydrating, smoothing, and healing. Texture-wise, it’s viscous and almost gel-like without feeling sticky.” —Devon Abelman, contributor

More to know

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• Key ingredients: hippophae rhamnoides water (63%), ascorbic acid, cica, niacinamide, tranexamic acid, hyaluronic acid
• Fragrance-free: yes

Best Retinol: Iope Retinol Super Bounce Serum

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Iope

Retinol Super Bounce Serum

$51

Amazon

$50

Soko Glam

$70

Yesstyle

Allure commerce editor Sarah Han applying Iope Retinol Super Bounce Serum

Sarah Han

Why we love it: Although retinol is a relatively recent addition to K-beauty’s spotlight, IOPE has been working with this wrinkle-smoothing ingredient for nearly two decades. The brand’s Retinol Super Bounce Serum feels especially future-forward, thanks to a four-retinoid blend—including pure and encapsulated retinol, granactive retinoid, and bio-seletinoid—that delivers a multi-phase approach to firming, plumping, and refining texture. The result is visible smoothing without sacrificing comfort. “This is an excellent retinol option for patients who want to address fine lines and wrinkles with less irritation,” says Dr. Chang, who also calls it “a great entry point” for anyone easing into retinoids. With its cushiony, hydrating feel, the serum helps skin look clearer and more rejuvenated in as little as a week—just don’t skip SPF during the day.

Tester feedback from commerce editor Sarah Han

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“I’ve found myself leaning towards Retinol Bounce during the colder months for an extra boost of hydration, though it works well any time of the year. It melts into my skin and makes my complexion notably plumper—and my thicker nighttime moisturizers seem to absorb better, too.” —Sarah Han, commerce editor

More to know

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• Key ingredients: four retinoids (pure retinol, encapsulated retinol, granactive retinoid, and bio-seletinoid), squalane, Lactobacillus ferment lysate
• Fragrance-free: yes

Best for Barrier Repair: Sulwhasoo First Care Activating Serum

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Sulwhasoo

First Care Activating Serum

$110

Amazon

$110

Nordstrom

Allure senior news editor Nicola Dall’Asen applying the Sulwhasoo First Care Activating Serum

Nicola Dall'Asen

Why we love it: Fun fact: Sulwhasoo’s parent company, AmorePacific, was the first to incorporate ginseng into skin care—a tradition that continues with Sulwhasoo’s iconic First Care Activating Serum. This beloved serum taps into the power of ginseng (aged for 500 hours!) and proprietary herbal extracts to deeply nourish, brighten, and strengthen skin from the inside out—“helping repair the barrier, boost collagen, and fight signs of aging,” says Y. Claire Chang, MD, a board-certified cosmetic dermatologist based in New York City, who calls it “especially beneficial for mature or dull skin.” Like many K-beauty brands, the brand takes the sensorial experience seriously: “Sulwhasoo has always felt luxurious. The herbal extracts give it an elegant, grounding scent that feels so soothing,” adds Dr. Hee Jin Kim.

Dall’Asen before applying the Sulwhasoo First Care Activating Serum

Nicola Dall'Asen

Dall’Asen after applying the Sulwhasoo First Care Activating Serum

Nicola Dall'Asen

Tester feedback from senior news editor Nicola Dall’Asen

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When my skin's in serious need of extra TLC—as in, spend-an-entire-night-doing-a-12-step-routine serious—this serum is the first thing I grab after my face is double-cleansed. It's the ultimate K-beauty serum in my eyes because its barely-there texture allows me to layer it with as many other serums, sheet masks, and creams as I like without pilling, which is exactly what it's designed to do. Packed with anti-oxidant ginseng, it works with your other skin-care steps to boost hydration, elasticity, brightness, and overall skin barrier strength. It's a non-negotiable step before I put on any sheet mask, but it works just as effectively on its own.” —Nicola Dall’Asen, senior news editor

More to know

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• Key ingredients: ginseng, herbal extracts, vitamin C
• Fragrance-free: no

Best for Uneven Tone: Medicube PDRN Pink Peptide Serum

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Medicube

PDRN Pink Peptide Serum

$22 $19 (14% off)

Amazon

$21

Ulta Beauty

Allure video producer Lauren Alberti applying the Medicube PDRN Pink Peptide Serum

Lauren Alberti

Why we love it: Somehow, Medicube has worked its way into everyone’s TikTok feed, and with formulas like their PDRN Pink Peptide Serum, we understand why. It’s all about helping uneven, tired-looking skin return to a smoother, more balanced state. The hero is salmon PDRN, a K-beauty favorite known for supporting skin repair and improving texture, which helps tone look more even over time. These topical salmon DNA products are “very similar to human DNA and can help with skin quality, luminosity, and texture,” Jennifer Levine, a New York City-based board-certified plastic surgeon, previously told Allure. Niacinamide brightens and smooths, while adenosine and a multi-peptide blend (including copper peptides) support firmer, healthier-looking skin. Hydrators like glycerin and sodium hyaluronate keep skin plump and comfortable, while calming botanical extracts—think rose, turmeric, and holy basil—round out the formula.

The end result feels very on-brand for Medicube: effective, gentle, and focused on real results without overwhelming your skin. P.S. While the serum leans soothing overall, it contains fragrance, which could be sensitizing if your skin is extremely reactive, so don’t forget to patch-test.

Tester feedback from video producer Lauren Alberti

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“I've been using this product for the last few months as part of my never-ending battle against dry skin. After a few uses, I could see that this was definitely contributing more hydrated looking skin, helping me achieve that dewy glow. I typically use it with the Medicube Booster Pro to really get the product into my pores.” —Lauren Alberti, video producer

More to know

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• Key ingredients: salmon PDRN, niacinamide, adenosine, peptides, glycerin, sodium hyaluronate, rose, turmeric, and holy basil
• Fragrance-free: no

Best for Fine Lines: Haruharu Wonder Rose PDRN Firming Serum

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Haruharu Wonder

Wonder Rose PDRN Firming Serum

$22

Amazon

$22

Yesstyle

Lee applying the Haruharu Wonder Rose PDRN Firming Serum

Christa Joanna Lee

Why we love it: If you were going to trust any brand to make retinol both effective and gentle, it would be Haruharu Wonder. The Rose PDRN Firming Serum is designed for mature skin, targeting fine lines, texture changes, and collagen loss without overwhelming sensitive skin. It uses 0.1% retinal—strong enough to smooth wrinkles and encourage renewal, yet carefully balanced for better tolerability. Vegan PDRN, derived from Damascus rose stem cells, which helps support skin regeneration and long-term resilience. And if your skin has struggled with retinol in the past, this one has your back: Adenosine, ceramides, Centella asiatica, and a blend of peptides (including copper peptides) work together to calm, fortify, and firm the skin barrier. The velvety finish is the cherry on top, because no K-beauty formula is complete without a luxe, sensorial experience.

Tester feedback from Lee

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“This is a really solid option if you’re looking for a beginner-friendly retinal serum that plays nicely with sensitive skin. I use a prescription tretinoin that has to be refrigerated, which means on nights I’m too lazy to go back downstairs to grab it (which is pretty much five out of seven nights), this is one of the gentler retinoids I keep in rotation. The texture is spot-on—not too watery, not heavy—and it absorbs instantly without any stickiness. It feels comfortable the second it hits skin and my I haven't experienced any irritation in the two weeks I've been using it.” —Christa Joanna Lee, contributing commerce writer

More to know

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• Key ingredients: rose PDRN, 0.1% retinal, Centella asiatica, peptides, ceramides, adenosine
• Fragrance-free: yes

Best for Acne: Skin1004 Madagascar Centella Probio-Cica Intensive Ampoule

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Skin1004

Madagascar Centella Probio-Cica Intensive Ampoule

$19 $14 (26% off)

Amazon

$34

Ulta Beauty

Why we love it: Cica is one of the most popular ingredients in Korean skin-care products for several reasons. First and foremost, South Korea has high pollution levels, which cause skin sensitivity, and cica is known to be incredibly calming. Second, it's chock-full of amino acids, beta-carotene, fatty acids, and phytochemicals, including vitamins C, A, B1, and B2, lending itself to a long list of skin-enhancing benefits, like firming, hydrating, smoothing, and blemish fighting, according to Shari Marchbein, MD, a New York City-based board-certified dermatologist.

The Skin1004 Madagascar Centella Probio-Cica Intensive Ampoule takes the trending ingredient one step further with premium cica sourced from Madagascar and fermented to elevate its calming capacities and allow it to better heal breakouts and improve your skin’s moisture barrier function.

Allure contributing commerce editor Deanna Pai applying Skin 1004 Madagascar Centella Ampoule

Deanna Pai

Pai after applying Skin 1004 Madagascar Centella Ampoule

Deanna Pai

Tester feedback from contributing commerce editor Deanna Pai

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“This soothed my breakout-prone skin and even seemed to take down the redness of an active zit. After applying this before bed, I woke up to brighter, clearer skin.” —Deanna Pai, contributing commerce editor

More to know

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• Key ingredients: fermented cica, cica, madecassic acid, asiaticoside, asiatic acid, ceramide NP
• Fragrance-free: yes

Best for Uneven Texture: Rejuran Turnover Ampoule

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Rejuran

Turnover Ampoule

$52

Amazon

Why we love it: This PDRN-packed formula was created by the company behind Korea’s most popular PDRN injectable by the same name, Rejuran. While no topical formula will deliver the same intensely rejuvenating, literally skin-deep benefits as the injectable, the Rejuran Turnover Ampoule is a great, more affordable option for those who are needle-shy—like our tester. Plus, it's derm-backed. “It's lightweight, and the PDRN helps with tissue elasticity and hydration,” Dr. David Kim attests. Unsurprisingly, hyaluronic acid steps in to boost hydration even further.

Rejuran actually offers two different formulas: the Turnover Ampoule and Dual Effect Ampoule. While both are formulated with 0.5% c-PDRN, a proprietary marine growth factor once only available via an injectable, the Dual Effect Ampoule is more focused on firming and reducing the look of fine lines. The Turnover Ampoule is better suited for general skin upkeep, meaning hydration and brightening.

Han applying Rejuran Turnover Ampoule

Sarah Han

Han after applying Rejuran Turnover Ampoule

Sarah Han

Tester feedback from commerce editor Han

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“I’m a little late on this K-beauty innovation, but it’s better late than never, right? Allure has been reporting on PDRN since 2019, and I finally got my hands on the most touted at-home PDRN formula. My face often looks bloated in the morning, but the more I use Rejuran Turnover Ampoule, the more lifted my skin looks. However subtle, it’s a win.” —Han, commerce editor

More to know

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• Key ingredients: C-PDRN (0.5%), adenosine, licorice root extract, blackberry leaf extract
• Fragrance-free: yes

Best for Dry Skin: CosRx The 6 Peptide Skin Booster Serum

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Cosrx

The 6 Peptide Skin Booster Serum

$25 $21 (16% off)

Amazon

$25

Nordstrom

$21

Ulta Beauty

Han applying the CosRx The 6 Peptide Skin Booster Serum

Sarah Han

Why we love it: When the CosRx 6 Peptide Skin Booster Serum first hit Ulta Beauty, it sold out in just nine days flat—securing its spot in the K-beauty hall of fame. This silky, lightweight serum delivers a potent hit of six peptides (including acetyl hexapeptide-8 and copper tripeptide-1) that work together to “support collagen production and elasticity,” says Dr. Chang. Niacinamide, adenosine, and sodium hyaluronate add radiance and hydration, while betaine and allantoin help calm and balance. “I love how this serum feels hydrating and helps smooth skin texture. The finish is dewy and plump without stickiness,” adds Dr. Chang. This glow-booster is great for early signs of aging or anyone with a dry, dull complexion.

Tester feedback from commerce editor Han

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“I’m obsessed with the texture. I use this as a toner, a.k.a. the first step after cleansing, and I like that it’s not watery—more like a lightweight gel serum. I pump the booster into my palms and gently glide/pat it in without losing any precious product. In the mornings, I follow up with an antioxidant serum, and then I’ll go straight into sunscreen—because the formulas I love are inherently hydrating, and thanks to this toner, I’m loaded up on enough hydration to warrant skipping moisturizer. At nighttime, I like pairing it with a retinol serum to keep fine lines from creeping in and deepening.” —Han, commerce editor

More to know

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• Key ingredients: 6 peptides (including SH-Polypeptide-121, copper tripeptide-1, oligopeptide-68, and acetyl hexapeptide-8),niacinamide, sodium PCA
• Fragrance-free: yes

Best for Redness: Dr. Jart+ Cicapair Sensitive Skin Serum for Redness and Barrier Repair

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Dr. Jart+

Cicapair Intensive Soothing Repair Serum

$54

Amazon

$54

Sephora

Dall’Asen applying the Dr. Jart+ Cicapair Intensive Soothing Repair Serum

Nicola Dall'Asen

Why we love it: Dr. Jart+ gets its name from a portmanteau of “Dr. Jung joins Art,” capturing the brand’s whole philosophy: pairing real dermatological science with a creative sensibility. The Cicapair Sensitive Skin Serum embodies that mix—it’s lightweight, soothing, and surprisingly powerful. Featuring Centella asiatica (a.k.a. tiger grass) and its calming friends—asiaticoside, madecassic acid, and asiatic acid—plus palmitoyl tripeptide-8 to tone down visible redness, it strengthens your barrier and leaves skin hydrated with glycerin and allantoin. Over time, you’ll get skin that’s calmer, smoother, and way less reactive. “I recommend this for patients with extremely sensitive skin who experience redness after laser treatments—they love how soothing and effective this Dr. Jart+ Cicapair serum is,” says Dr. Hee Jin Kim.

Tester feedback from Dall’Asen

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“Because I have rosacea on my cheeks, it's simply not enough for my serums to hydrate and hydrate only—my delicate cherub face requires soothing and reparative properties, too. Whether I'm having a particularly bad flare-up or am just trying to ward off seasonal dryness, I pretty much always turn to Dr. Jart's Cicapair serum because of the magic ingredient it's named for: Cica. It's been used as a wound-healing salve for centuries in Ancient Chinese Medicine, and it's clear to see why, because every time I use this serum, my redness calms down, my dry spots disappear, and my entire face feels just a little more plump. In my eyes, it's not just a quick fix to bring life back to dry skin via hydration; it's more like a long-term strategy for making sure my skin never gets dry to begin with.” —Nicola Dall’Asen, senior news editor

More to know

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• Key ingredients: Centella asiatica, niacinamide, allantoin, glycerin, betaine, palmitoyl tripeptide-8
• Fragrance-free: yes

More Korean serums we love:

Best for Dull Skin: Celimax Pore+Dark Spot Brightening Serum

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Celimax

Pore+Dark Spot Brightening Serum

$27 $21 (22% off)

Amazon

$24

Ulta Beauty

Why we love it: While Celimax’s Pore+Dark Spot Brightening Serum doesn’t rely on traditional exfoliating ingredients, like AHAs and BHAs, it still helps wake up dull, tired-looking skin using barrier-friendly brighteners like niacinamide and tranexamic acid. Rather than physically or chemically sloughing skin, the lightweight formula works to “even tone, soften the look of dark spots, and bring back clarity over time,” making it a smart option if your skin looks flat but can’t tolerate too much exfoliation, says Dr. David Kim. Hydrators like glycerin and sodium hyaluronate keep skin plump and comfortably dewy, so added radiance never comes at the cost of dryness. A distinctly K-beauty touch to this formula is loquat leaf extract, an ingredient often found in Korean skin care for its soothing, antioxidant benefits. Here, it helps calm stressed skin and support a clearer, more even-looking complexion.

More to know

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• Key ingredients: niacinamide, tranexamic acid, glycerin, sodium hyaluronate, loquat leaf extract
• Fragrance-free: yes

Best for Sensitive Skin: Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum

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Anua

Azelaic Acid 10 Hyaluron Redness Soothing Serum

$22

Amazon

$22

Ulta Beauty

Why we love it: If you’ve got sensitive skin, you know redness often comes with the territory, which is where azelaic acid really shines. It helps knock out acne-causing bacteria, gently loosen dead skin cells that clog pores, calm inflammation, and even tone, all without pushing easily irritated skin over the edge. Signature K-beauty calming ingredients do a lot of the heavy lifting here: a full Centella asiatica complex (including madecassoside and asiatic acid) helps dial down visible redness, while green tea leaf water supports stressed, reactive skin. Ceramides and squalane reinforce the skin barrier, keeping things comfortable as skin clears and brightens. “This is a rare azelaic-based formula that tackles uneven skin tone while actively soothing and hydrating skin,” says Dr. Chang.

More to know

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• Key ingredients: azelaic acid, ceramides, squalane, Centella asiatica
• Fragrance-free: yes

Frequently Asked Questions

What is the difference between serums and ampoules?

Ampoules are typically more concentrated and “deliver results slightly faster than serums,” says Dr. David Kim. However, many Korean ampoules are starting to be labeled as serums these days to make them more approachable and accessible for American K-beauty lovers.

How do I incorporate Korean serums into my skin-care routine?

Like any serum, you should use these after putting on toner. Once you layer it on, you can reach for your favorite eye cream and moisturizer. “Serums have more active ingredients in higher concentration, and they are formulated to either brighten, hydrate, or calm the skin,” Dr. David Kim previously explained. “Then a moisturizer goes on top to lock in the moisture and to repair the skin barrier.”

Meet the experts

• Y. Claire Chang, MD, a board-certified cosmetic dermatologist at UnionDerm based in New York City
• David Kim, MD, is a board-certified dermatologist at Soho Derm and founder of Lightsaver based in New York City
• Hee Jin Kim, MD, a board-certified medical doctor and Medical Director of PureenMD based in Fort Lee, New Jersey
• Jennifer Levine, a board-certified plastic surgeon based in New York City
• Shari Marchbein, MD, is a board-certified dermatologist based in New York City

How we test and review products

When Allure tests a product, our editors look at it from every angle in an effort to best serve you. We review ingredients, scrutinize brand claims, and, when necessary, examine peer-reviewed scientific and medical studies. In addition to testing each and every product that's included in each and every review, we rely on experts who shape their fields, including dermatology, cosmetic chemistry, and medicine, to help us vet the ingredients and formulas.

For our list of the best Korean serums and ampoules, we considered each product's performance across five primary categories: product ingredients and efficacy, packaging, fragrance, texture, and product wear. Every product was determined to have excelled in each category by our editorial team, which is composed of in-house writers and editors as well as contributors—along with special consideration from dermatologists. To learn more information on our reporting and testing processes, read our complete reviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal.

After all, can we really say a skin-care product is the "best" for people over 50 if the only testers we've solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it's never been tested on curls? We're proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means that we are able to fairly assess any beauty product that comes into the beauty closet.